The Rolex Day-Date, often called the “President’s Watch”, stands as the ultimate symbol of prestige, luxury, and timeless craftsmanship. First introduced in 1956, it was the world’s first wristwatch to display the full day of the week and the date, setting a new standard in horology.
What makes the Day-Date truly remarkable is its innovative shift movement – a flawless mechanism that ensures the day and date change instantaneously at midnight. Powered by Rolex’s in-house Perpetual self-winding mechanical movement, this masterpiece guarantees unmatched precision, durability, and reliability.
The Day-Date features the exclusive President bracelet, known for its comfort and distinctive design. With its refined dial variations, diamond hour markers, and impeccable finishing, the Day-Date is more than a watch – it’s a statement of power, success, and elegance.
Key Features:
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Rolex Perpetual Automatic Movement with Shift Mechanism
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Instantaneous Day & Date Change at Midnight
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Scratch-Resistant Sapphire Crystal with Cyclops Lens
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Waterproof up to 100m (330ft)
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Exclusive President Bracelet in Precious Metals
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Available in 36mm & 40mm case sizes
The Rolex Day-Date with shift movement remains the timepiece of choice for world leaders, visionaries, and connoisseurs of fine watchmaking. It is not just a watch – it is an icon of heritage, prestige, and perpetual excellence.